This article, about how EBay is making recruitment, retention, and promotion of women a strategic priority, is interesting once you get past the jargon, it illustrates a couple of points well:
- personal commitment is the best, perhaps the only way, to drive change. Which means telling a personal, credible story about your own motivation. Which means being vulnerable, and that’s scary.
- finding, keeping, and promoting the best available talent, no matter what the source and no matter what the size of your company, is a strategic advantage that raises the game for everybody
- being a good ally means putting somebody else’s interests above your own with no expectation of reward
- measurement and culture (how people treat each other) trumps policy and process
- it’s also a good example of having one priority at a time (promoting women not the first thing the CEO John Donahoe tackled)
The only thing I’d add (and maybe they’re doing it already) from my experience in mentoring is finding a way for women to mentor each other. The best way to inspire somebody is for them to imagine they can do what you did.
In this case that means women mentoring women. And besides, mentoring is a great way to develop leadership skills, identify those that can lead (because they mentor), and fill the leadership pipeline with people that know how to develop other leaders.
Just a suggestion, John, if you’re reading this…